DATA INSIGHTS FOR HIGHER EDUCATION

Crimson helps universities unlock data to advance recruitment, retention and anticipate students’ needs. Higher education leaders get a vision for success, plus a practical and pragmatic roadmap to get there.

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IN PARTNERSHIP WITH

How Crimson’s Data Insights team helps your university

Working with Crimson and its strategic partner, Realise, data-driven decision-making achieves better outcomes across key performance areas:

Boost Student Attraction

Identify synergies between your institution and potential applicants to develop more personalised offers, at lower cost.

Accelerate Conversions

Automate the student application process; tailor recommended services, clubs and experiences that drive more registrations.

Delight Students

Ramp up wellbeing, a sense of community and NSS scores using intelligent data that anticipates early pastoral interventions and recommends support groups.

Streamline Statutory Returns

Cut the risk of fines, reputational damage, and delays to funding through data automation and validation.

Enhance and Evidence Student Outcomes

Strengthen alumni engagement and increase Graduate Outcome survey responses through more accurate contact data.

OUR APPROACH

A unique approach to data projects that overcomes common blockers

Watch the launch presentation


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Crimson’s unique Data Triad® provides a holistic approach to solving the data challenge to ensure business-focused deliverables. 

First we win the hearts of minds of people, then we demonstrate quick wins that give teams confidence to move forward. And finally we empower people to be able to own their own journey.

LEARN MORE

Packaged services guide up the data maturity mountain

Data Maturity Mountain

“Crimson has brought a combination of practical advice and a broader perspective that is supporting our goal of offering a sector leading experience.”

John McCarthy, Executive Director of Marketing, Recruitment & External Relations, University of Salford

Proud to work with universities across the UK

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